In a fiery debate at the Oxford Real Farming Conference, George Monbiot’s vision that synthetic food would replace most agricultural production in the next few decades was greeted with disbelief and derision.
Criticism from farmers has forced Mitsubishi to distance itself from Channel 4’s upcoming documentary, showing vegan activists performing criminal acts on farms, including stealing pigs.
Sainsbury’s head of agriculture has said the retailer faces a challenge in not ‘getting ahead’ of its customers on cutting red meat consumption.